HEMTEX更新形象
HEMTEX家纺产品连锁店成立于1973年，是北欧地区的行业领军品牌。HEMTEX所属的189家分店遍布于瑞典、芬兰、丹麦、挪威和爱沙尼亚（其中在瑞典就有143家之多）。 HEMTEX除了自己设计、生产外，也对外授权生产加工，从市场上精选一些优质产品来销售。其产品涵盖了从毛巾、枕头、到窗帘，以图案生动、色彩朴实的简约风格取胜。 最近HEMTEX进行了品牌形象的更新，这套全新的形象由斯德哥尔摩设计实验室（Stockholm Design Lab, SDL）完成。
Established in 1973, Hemtex is the leading store of home textile products in the Nordic region with 189 stores in Sweden (where it has the most at 143), Finland, Denmark, Norway and Estonia. Hemtex produces, designs, and/or commissions most of its products, while others are carefully selected from existing inventory. Its range spans everything from towels, to pillows, to curtains in playfully minimalist patterns and simple color palettes. Hemtex recently introduced a new identity designed by Stockholm Design Lab.
HEMTEX原来的标志：
HEMTEX官网：http://www.hemtex.com/
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两个字——“好看”1……2……嗯是两个字，没数错
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很有味儿
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标志一般但是应用的比较好
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